Strategic Business Consulting · South Africa

STRATEGIC GROWTH.
OPERATIONAL EXCELLENCE.
FUTURE-PROOF VISION.
REV IT UP.

13+ years of C-suite leadership across telecoms, energy, and corporate sectors. Real strategy. Real results. South African businesses — built to last, designed to grow.

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Ryan van Es
Ryan van Es
Founder · Chief Consultant
R
Revenue
Top-Line Growth Acceleration

Designing and executing commercial strategies that unlock market expansion, new revenue channels, and sustained top-line growth across South African business landscapes.

E
Efficiency
P&L & Operational Optimization

Eliminating operational drag through P&L refinement, OPEX reduction, and process streamlining that directly impacts profitability and organizational resilience.

V
Vision
Strategic & Transformational Leadership

Leading organizations through complexity, crisis, and change with decisive executive vision — from turnaround mandates to AI-enabled strategic transformation.

13+
Executive Years
C-suite & shareholder-level leadership
500%
Branch Growth
1 to 5 branches within 12 months
R19M+
High-Value Deals
Landmark Energy Wheeling PPA negotiated per annum
18
Month Turnaround
Underperforming region to profitable growth
70+
Personnel Scope
Group stabilization & leadership
120+
Projects Completed
End-to-end mandates delivered across sectors
28,000+
Hours of Strategic Oversight
Dedicated to executive leadership & strategic direction
3,000+
Days of Excellence
Consistent high-performance delivery across sectors
4
Core Sectors
Telecoms, Energy, Insurance & Corporate
11+
Specialized Business Frameworks
Proprietary methodologies for measurable outcomes
Future-Proofing Potential
Unlimited capacity to adapt, evolve & lead what's next

RYAN
VAN ES

A visionary executive with a progressive background spanning telecommunications, renewable energy, insurance brokerage, and corporate group management. Built for the complexity of South African business.

MBA
Regent Business School
BPhil Hons
IMM · Marketing Management

CROSS-SECTOR
EXPERTISE

Having operated at executive level across diverse South African industries, REV brings real-world, boardroom-tested strategies — not theoretical frameworks.

Telecommunications
MVNO Builds
Renewable Energy & PPAs
Insurance Brokerage
Marketing & Branding
Group Management
Leadership
A.I. Adoption Future-Ready
Professional Services
Human Resources Placement

THE REV
SERVICE MENU

Four distinct capability streams, each designed to move the needle on your most pressing business challenges. Select the area where you need the highest-impact intervention.

01
Market Expansion Strategy

Designing and executing blueprints to scale operations from single units to multi-regional footprints. Proven methodology that grew a business from 1 to 5 branches within 12 months.

02
Commercial Revenue Growth

Full accountability for top-line growth through sales channel management, product lifecycle oversight, and innovative go-to-market execution across South African markets.

03
Strategic Partnerships & Acquisitions

Identifying and negotiating high-value B2B contracts, M&A opportunities, and strategic alliances — including complex Power Purchase Agreements and MVNO build partnerships.

04
Brand & Market Intelligence

Analyzing competitor pricing, regulatory shifts (ICASA, NERSA), and market dynamics to pivot commercial strategies with speed and precision before the competition does.

01
P&L & Financial Optimization

Comprehensive oversight of OPEX, CAPEX, and 24-month cash flow analysis to ensure financial sustainability, informed budgeting, and P&L accountability at every level.

02
Business Process Improvement

Streamlining core internal functions — billing, debtors, commissions, technical support — to reduce operational drag, improve client retention, and increase throughput.

03
Organizational Structuring

Aligning human resource planning, KPI frameworks, and performance management systems with core business objectives to build organizations that scale cleanly.

04
Operational Integration

Bridging the gap between technical infrastructure (IT/Network) and commercial product delivery — ensuring your operations can actually support what you're selling.

01
Turnaround Management

Transforming underperforming business units into profitable operations through aggressive stabilization strategies. The KZN turnaround: 18 months, zero to profitable growth.

02
C-Suite Advisory

Executive-level guidance for ExCo meetings, shareholder decision-making, and board-level strategic planning. Bringing 13+ years of C-suite experience directly to your leadership table.

03
Change Management & Resilience

Leading organizations through periods of development, crisis, or transition — with MBA-grounded change management methodology calibrated for South African business challenges.

04
Performance Evaluation & KPIs

Establishing clear, measurable business direction through strategic target-setting, performance dashboards, and leadership excellence frameworks that hold teams accountable.

01
AI-Driven Market Intelligence

Deploying AI tools to analyze competitor movements, regulatory signals, and market data at speed — giving your commercial strategy a real-time edge over the competition.

02
Operational AI Integration

Identifying and implementing AI-driven process automation within billing, customer experience, and operational reporting to reduce OPEX and meaningfully improve efficiency.

03
AI-Enabled Vision & Forecasting

Using predictive AI models for revenue forecasting, scenario planning, and strategic decision-making — transforming raw data into executive-ready business intelligence.

04
AI Adoption Roadmap

Building a practical, phased AI adoption plan tailored to your business size, sector, and maturity — ensuring South African organizations become future-ready without losing operational focus.

LET'S
TALK.

Ready to REV your business? Reach out directly or complete the strategic inquiry form to begin the conversation.

+27 71 685 8624 — Ryan van Es
Johannesburg, South Africa
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RESULTS THAT
SPEAK FIRST

Every engagement tells a story. These are the real-world mandates where REV strategy was deployed, tested under pressure, and delivered measurable outcomes across South Africa's most demanding business environments.

R19M+
Contract Value Negotiated
500%
Regional Growth Achieved
18 Mo
Fastest Turnaround
70+
Personnel Stabilized
Renewable Energy
R19M+
Landmark Energy Wheeling PPA Negotiation
Revenue · Vision

"Spearheading South Africa's first-ever energy wheeling Power Purchase Agreement — a complex, multi-stakeholder deal from zero to contractual close."

Key Outcomes
  • Identified and pursued the renewable energy wheeling opportunity in a newly emerging regulatory environment.
  • Negotiated and concluded a contractual agreement exceeding R19 million per annum between Apollo Africa and Reunert.
  • Structured the commercial and technical terms of a Power Purchase Agreement (PPA) for green electron delivery from 2025.
  • Built the strategic partnerships necessary to execute a first-of-its-kind transaction in the South African energy market.
  • Demonstrated cross-sector versatility — leading a complex energy deal after a deliberate career industry change.
Organisation
Apollo Africa
Role
Business Executive / COO
Year
2023
Sector
Renewable Energy
Marketing & Expansion
1 → 5
500% Branch Expansion in 12 Months
Revenue · Efficiency

"Transforming a single-branch Eastern Cape operation into a five-city national footprint through strategic rebrand, marketing execution, and regional scale-up."

Key Outcomes
  • Executed a complete marketing rebrand — from Sadiba Communications to PureVoice to PureGroup SA — building brand equity that enabled national expansion.
  • Designed and deployed a regional expansion blueprint, opening branches in Cape Town, George, Durban, and Johannesburg within a single calendar year.
  • Developed targeted marketing campaigns and budget strategies to maximize each new regional launch.
  • Grew the business footprint by 500% — from 1 to 5 branches — while maintaining operational standards across all sites.
  • Established the organizational foundation that supported PureGroup SA's subsequent multi-year growth trajectory.
Organisation
PureGroup SA
Role
Marketing Manager
Period
2012 – 2015
Sector
Telecoms / Marketing
Operational Turnaround
18 Mo
KwaZulu-Natal Regional Turnaround
Efficiency · Vision

"Relocated into a failing regional operation, built a new team from the ground up, and transformed it into a consistently profitable and growing business unit within 18 months."

Key Outcomes
  • Identified root causes of operational underperformance and immediately restructured team composition and processes.
  • Recruited, onboarded, and developed an entirely new regional team aligned to performance standards and culture.
  • Secured and retained existing clients at risk of attrition, stabilizing the revenue base.
  • Implemented aggressive new business development activity, driving consistent top-line growth from a previously stagnant base.
  • Achieved full regional turnaround within 18 months — delivering a profitable, growing operation meeting all shareholder expectations.
Organisation
PureGroup SA
Role
Regional Manager — KZN
Period
2015 – 2017
Sector
Telecoms
Group Stabilization
70+
Crisis Leadership & Group Stabilization
Vision · Efficiency

"Stepping into acting C-suite responsibilities following the sudden loss of the CEO — stabilizing a 70+ person group, protecting financial continuity, and leading through its most testing period."

Key Outcomes
  • Assumed group-level financial responsibilities at short notice — daily cash flow, 24-month forecasting, asset management, and rental book schedules.
  • Implemented a stabilization strategy for 70+ personnel across multiple business units, maintaining morale and performance through profound organizational shock.
  • Oversaw all operational functions: billing, marketing, debtors, commissions, legal contracts, supplier management, and technical support.
  • Drove sales objectives and delivered reporting and forecasting into the 2022/23 and 2023/24 financial years without material disruption.
  • Successfully navigated the group through the transition, demonstrating that resilient leadership can hold organizations together under extraordinary pressure.
Organisation
PureGroup SA
Role
Managing Executive / MD — Group
Period
2022 – 2023
Sector
Telecoms / Group Management
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